A lead is not just a random potential client. It’s the one that is only a step away from you. All you need is to grab their attention, provide value…
The digital era has revolutionized how B2B digital marketing and communication work. Today, every corporate must adopt a fluid approach and work on digital marketing strategies that will exceed customers’…
Just as the “like” button features into Facebook’s algorithm, reactions are also vital to social media campaigns. Facebook measures all reactions equally when evaluating posts. What this means for marketers…
With digital marketing, there is certainly no shortage of hype about all the different tactics to drive traffic to your website. There’s SEO, Google Ads, Facebook Ads, LinkedIn, YouTube, email…
In business, every position has a defined role. Salespeople sell. Customer service ensures customers are happy. The product development team improves the product. And the list goes on and on……
It is undeniable that social media is a must-have marketing strategy across all businesses and industries. This is not surprising as 73% of marketers believe that their efforts through social…
1. Take a good, long look at your posts. People are busy, and they check their social accounts on the go. For now, Twitter's character limit forces marketers to be…
As more and more small businesses are going through digital transformation, there’s an emerging demand for new ways to attract and engage customers. As online shopping is becoming a norm,…
Your website may look great… but it may also be hurting your sales. Why? Because it wasn’t build with your audience in mind. Here were three fixes: 1. Website speed.…
Pricing objectives are an essential component to consider when pinning down an ideal price point. What you charge for a product or service can't be chosen indiscriminately. Having no idea…
