Back in 2006, Google bought a little website by the name of YouTube for the bargain price of $1.65 billion. Since then, YouTube has become, in effect, the internet’s second…
Video marketing is the leading form of marketing today, and it’s like if you’re not making videos, you’d be left in the dust. Brands are catching up and are now…
Whether you have just started a small consulting business, run a local consignment shop, or opened a café, you are constantly looking for ways to attract business without breaking the…
Mistakes happen, unfortunately. That is a nearly unavoidable part of life. However, there are steps we can take to avoid making certain mistakes… especially in social media marketing. It offers…
Influencer marketing is perhaps more effective now than ever. It’s great for using social media to engage with your audience and tap into valued third-party credibility. And even though you…
How to boost your local SEO strategy and improve your local search ranking. There are plenty of aspects to this, so let’s focus on the most critical ones: 1. Claim…
What Is a Facebook Landing Page? A Facebook landing page is a dedicated page designed to convert visitors from a specific pay-per-click Facebook ad. These landing pages are different from…
Every business owner wants to put their products or services in front of their potential customers. However, most of the traditional ways cost money and not everyone can buy TV…
In marketing, businesses will design strategies that satisfy customers’ needs, increase sales, maximize profit and beat their competition. That is a nice truth and statement, but many might ask, “what…
You want to increase the amount of traffic coming to your site, solidifying your place in your industry and generating brand awareness. You might also want to boost leads, sales,…
